Category Archives: Uncategorized

How do you know a leader is a strategic communicator?

Posted on April 7, 2011 by barrymike1

I’ve worked with a lot of very senior leaders in multiple industries in multiple countries.  What separates those leaders who communicate strategically from those who don’t?  Simple. Leaders who are NON-strategic communicators focus on what they want to say. Leaders … Continue reading →

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Messaging inconsistency is the hobgoblin of ineffective leaders.

Posted on March 25, 2011 by barrymike1

I love the actual quote that underpins this discussion. It comes from the American essayist/philosopher Ralph Waldo Emerson, and it’s a great one: “A foolish consistency is the hobgoblin of little minds, adored by little statesmen and philosophers and divines.” … Continue reading →

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Are “influencers” really that influential?

Posted on March 25, 2011 by barrymike1

Since Malcolm Gladwell’s The Tipping Point, it has become almost a given in marketing, and to some degree in communications, that if you want to influence some audience or target group, you only need to influence the influencers, that small … Continue reading →

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